Writing Portfolio
Updated: Oct 13
Welcome to my placeholder of writing examples. I'm in the process of hosting individual writing portfolio pieces here, but in the meantime, you can view some of my highlights directly where they originally appeared by clicking the links below.
Content Marketing Pieces
Crafting Narratives That Sell: Specializing in the creation of compelling content marketing materials, I focus on storytelling that goes beyond the product to resonate with your target audience, turning readers into loyal customers.
Is This The Greatest Mountain Town?
Is Valemount just a pitstop between Vancouver and Edmonton, or could it be the mountain biking mecca you never knew you needed? Discover how a community transformed its destiny, one bike trail at a time. Uncover the unsung heroes and local businesses that turned Valemount from a mere stopover into a must-visit destination. Click Here to Read >>
Only Puppy Kickers Hate Ebikes
Think you know who rides ebikes? Think again. Dive into a day on the trails with a diverse crew of enthusiasts to debunk myths, shatter stereotypes, and maybe even awaken your own ebike curiosity. Trust us, only puppy-kickers would hate this electrifying ride! Click Here to Read >>
The 'Are You Riding With MAMILs' Scorecard
Are you sharing the road with MAMILs (Middle-Aged Men in Lycra) or just pedaling alongside some youthful enthusiasts? The 'Are You Riding with MAMILs' Scorecard, fueled by the revelry and wisdom of Swagman's MAMILcamp, will help you crack the Lycra code. Spoiler alert: It's not just about the beer... but it's definitely about the beer. Click Here to Read >>
Gravel is the New Gold in Clinton, BC
Journey into the heart of gravel biking paradise—Clinton, BC—with our guide, Kelly Servinski, the unofficial 'Mayor of Gravel.' From secret artesian wells to poutine pitstops, discover how this one-street town became the mecca for gravel riders. Whether you're a newbie or a seasoned cyclist, the Mayor of Gravel is ready to show you why Clinton is the ultimate gravel frontier. Click Here to Read >>
Is This the Most Important Mountain Bike Trail in the World?
Rediscover Slickrock Trail in Moab, Utah—the birthplace of mountain biking's daredevil spirit. Though overshadowed by new trends, Slickrock remains an enduring test of skill, offering steep climbs and heart-stopping descents. It's not just a ride; it's mountain biking in its purest form.
Meet Bikepacking's Chill Cousin: Land Rafting
Discover "Land Rafting," a relaxed take on traditional bikepacking. Originating in Moab, this adventure comes with a 4x4 support rig, allowing for more comfort and yes, even ice-cold beers. Over a 3-day journey, the blog takes you from sunburns to snowflakes, advocating a slower, more mindful approach to outdoor adventure. It's bikepacking, but without the hustle and with room to savor the beauty of nature.
Dawn to Dusk in Three Blind Mice
An adventure that defies reason—riding every trail in the extensive network of Three Blind Mice, all in one grueling 14-hour day. Amid a maze-like trail map and on-the-fly planning, this ride was fueled by stops for donuts, jerky, and even a trailhead pizza delivery. It's not about a race or record, but the pure, intoxicating journey of a mountain biking adventure.
Building a Community Through Ghost Writing
Seamless Storytelling: Offering ghostwriting services that mirror your unique voice and perspective. Ideal for executives, influencers, or brands seeking to maintain authenticity while effectively communicating their message.
Penny McWilliams - From Fearful to Fierce
Penny McWilliams wrestles with a lifetime of self-doubt and a sense of athletic inadequacy as she tackles the 29029 Everesting challenge. Fueled by a newfound 'why,' Penny turns the mountain into a crucible for transformation. With unwavering determination and a little help from her community, she shatters old narratives and discovers her own worth, one ascent at a time.
Keri Shaw - We're All Fighting Time
This is a poignant account of confronting young-onset Parkinson's through relentless determination. Shaw turns to 29029 Everesting, a grueling hiking challenge, not just as a physical test but as a way to reclaim her future. The experience proves transformative, reframing her outlook on life and her disease. Click Here to Read >>
Jim Fisher - I Wonder If
What compels someone to take on a mountain, not just once but repeatedly, in a test of both physical stamina and mental fortitude? Jim Fisher takes you through his deeply personal and inspiring 29029 Everesting journey. It's not just a story about climbing a mountain; it's a narrative that delves into life's "I wonder if" moments and how pushing your limits can become a rewarding family affair. From marathons to new adventures, explore how age is not a barrier but a milestone to conquer. Will he make it to Everest?
Keichun Graves - That Hat Won't Fit
Keichun Graves takes readers on a soul-stirring journey from the peaks of Mount Kilimanjaro to the slopes of Utah's 29029 event. Challenging stereotypes about who belongs on a mountain, Keichun confronts her physical and mental limits, finding strength in community and purpose. With humor and grit, she shares her quest for personal growth and societal change, one climb at a time.
Sarah King - A New Narrative
Discover Sarah King's transformative journey through 29029 Everesting, her first ultra-endurance event. As an entrepreneur battling burnout, she learns to prioritize self-care while facing both physical and mental challenges. Sarah's quest culminates in a profound realization that redefines her self-belief and reshapes her narrative. Experience a story of inner and outer summits.
Amit Pandey - I'm Here For Me, I Won't Stop
Amit Pandey embarks on a transformative journey from self-discovery to soul-searching on the slopes of 29029 Everesting. Swapping Mumbai's bustle for a solitary hike in Utah, Pandey defies his own physical limits, only to find an emotional epiphany waiting at each summit. His story is a raw testament to the power of individual resilience and the importance of following one's own script in life. Click Here to Read >>
James Murphy - When Life Hit Hard, I Hit the Mountain
When life handed James Murphy a series of brutal challenges—divorce, loss, and career upheaval—he responded by climbing a literal mountain, over and over again. His 29029 Everesting experience became more than a physical trial; it was a transformative journey that taught him to conquer life's metaphorical mountains one step at a time. Dive into a story that's as much about summiting your internal peaks as it is about reaching the top of a mountain. Click Here to Read >>
SEO Optimized Content
Inform and Rank: Balancing educational insight with SEO optimization, I create content that not only educates but also ranks well in search engines. The perfect blend of value and visibility to drive organic traffic and engagement.
How to Choose a Bike Rack
Written for Swagman, "How to Choose a Bike Rack" is an SEO-optimized post designed not only to rank in search results, but also as an informative and informational piece that could be utilized by employees in customer service roles to help consumers learn what they need to know to get the best bike rack for their needs.
How to Choose the Best Bike Rack for your RV, Motorhome, Fifth-Wheel or Travel Trailer
In an effort to provide more specific info for specific use-cases, this post, linked from the above 'How to Choose a Bike Rack,' aims again to SEO-rank while providing valuable customer service info at the same time.
Click Here to Read Now >>
How to Choose the Best Hitch Mount Bike Rack for your Car, Truck, SUV, or Crossover
Click Here to Read Now >>
How to Choose the Best Roof Mount Bike Rack for Your Vehicle
Click Here to Read Now >>